The 20th century
The starting point for this exhibit is some of the overall ideas and thoughts that have been meaningful for people and for society in the 20th century, and which are reflected in design.
The exhibit ranges from the avant-garde dream of a new and better world in the start of the century, functionalism's FDB furniture seen as a social tool, and 1990s globalization and visions of environmentalism and recycling.
Danish design classics
The exhibit’s many Danish design classics are put into an international perspective and compared with foreign design icons. The changing design trends are put into perspective with developments in architecture and interior design.
The Danish approach
Danish designers have always been more interested in finding practical forms that can make everyday items more useful and beautiful than in revolutionising society with utopian ideas and art history manifestos. Danish industrial design is largely inspired by revolutionary forms and ideas from abroad: the Danes improve and refine these ideas so they match the pragmatic and democratic lifestyle in Denmark.
Contemporary Danish designers need to pay their respects to the Danish design tradition, but they are also part of the global production reality and design debate, where sustainability is as important as artistic style.