3DAYSOFDESIGN: FRIDAY

The third and final day of the festival focuses on aesthetics, responsibility, and scalability in design, from conversations exploring imperfection as a value to circular business models and systemic design. The day concludes with the opening of LABORATORIUM: Kontrapunkt, where design narratives and visual identities unfold in practice.

PROGRAMME FOR FRIDAY AT 3DAYSOFDESIGN: 

13:00–13:45: Imperfect aesthetics – perfect or not so perfect?
This debate draws on insights from design experiments to explore how imperfections can represent a cultural stance on what is valued, preserved, and discarded. The conversation examines how flaws, traces, patina, and material irregularities should no longer be seen as weaknesses, but as a new form of aesthetic.

Panelists:
Line Frier, Partner and Creative Director / Friis & Moltke
Mikkel Huse, Industrial Designer / DAMPA
Ludvig Kjærulff, CEO / NORR11
Linda Nhu Laursen, Head of Design Research / AAU Design Lab
Moderator: Lars Hedebo, Design Editor / Politiken

14:00–14:45: Born circular – scaling circularity
A talk exploring how circular businesses can grow without compromising their core values. We take a closer look at the role of design in enabling scalable circular systems, as well as the practical challenges of translating regenerative principles into real-world impact.

Panelists:
Mathias Ruø Rasmussen, Head of Product Development / A:gain
Johannes Baarris, Product Development Director / Fisher Lighting
Tobias Øhrstrøm, Architect and Co-founder / Søuld
Christina Melander, Chief Design Officer / Danish Design Center
Moderator: Linda Nhu Laursen, Head of Design Research / AAU Design Lab

16:00–21:00: Opening event: LABORATORIUM Kontrapunkt
Experience the newly opened LABORATORIUM exhibition and hear the stories behind how the creative agency Kontrapunkt has developed iconic visual identities for organisations such as DSB, Danske Bank, TV 2, and F.C. Copenhagen.